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AI-Enabled Data-Driven Decision Making: Mapping Competency Transformations and Teaching Innovations Through Systematic Review and Bibliometric Analysis

Vitaliy Roud1
1 Zagreb School of Economics and Management, Croatia

Abstract

This study employs systematic literature review and dynamic bibliometric analysis to examine AI-enabled transformations in data analysis, machine learning, and data driven decision-making processes from 2020-2025. The research aims at constructing a comprehensive taxonomy mapping AI's effects across five critical stages of data-driven decision making: data collection, preprocessing, analysis, interpretation, and implementation. Through the extensive analysis of the most relevant peer-reviewed articles and business reports, the study seeks to identify paradigm shifts including the transition from descriptive to prescriptive analytics, emergence of human-AI collaborative frameworks, and democratization of analytical capabilities. The research will identify crucial competency gaps in current educational frameworks, particularly in AI literacy, data-driven reasoning, and hybrid decision-making skills. The main purpose is to understand current transformations and optimize the competency portfolio needed for real-life data analysts and managers in data-driven environments, ultimately proposing innovative teaching approaches for higher education.

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Publication Details

Conference
13th Higher Education Institutions Conference (HEIC 2025)
Theme
ARTIFICIAL INTELLIGENCE: THE FUTURE OF EDUCATION IN TIMES OF GLOBAL CHANGE
Location
04-05 September, 2025, Dubrovnik (Croatia)
Publisher
MATE Ltd., Zagreb
Year
2025
Pages
184
DOI
10.66781/heic.2025.12
ISSN
2991-9371
Review
Double-Blind Peer Reviewed
Edited by
Karmela Aleksić-Maslać and Mateja Kovačić

How to Cite

Roud, V. (2025). AI-Enabled Data-Driven Decision Making: Mapping Competency Transformations and Teaching Innovations Through Systematic Review and Bibliometric Analysis. 13th Higher Education Institutions Conference (HEIC 2025), 04-05 September, 2025, Dubrovnik (Croatia). https://doi.org/10.66781/heic.2025.12